So you said you’d like to lose weight?
Sugar can pack on the pounds.

Let’s start anew.



Research has shown that even replacing highly processed sugars with more complex starches, can lead to WEIGHT LOSS within 10 days time.1

In humans, high rates of insulin release from the pancreas, (through the consumption of sugar-rich, processed foods and drinks), which ultimately cause weight gain.2 Because this food is already processed, it means that there isn’t any fiber to slow down the absorption of these energy-dense nutrients into the system. If this sugar is in the form of fructose, it gets shuttled to our liver where it will be metabolized, but if our liver is overloaded, it can turn those incoming sugars into triglycerides, which is essentially fat in the blood.3, 4, 5 This is why sugar is now being considered by some scientists as a chronic liver toxin, potentially leading to non-alcoholic fatty liver disease (NAFLD) and metabolic diseases.6, 7

As Doctor David Ludwig, professor of pediatrics at Harvard Medical School, and professor of nutrition at Harvard School of Public Health says, “Overeating hasn’t made our fat cells grow; our fat cells have been programmed to grow, and that has made us overeat.” High insulin in the body from high sugar foods trigger fat cells to “hoard’ sugars and calorie-rich substances. When your insulin levels precipitously drop, your body calls out for help, and you want a quick fix.8 To top it off, free sugars have been shown to change our brain chemistry, compelling us to eat more, potentially leading to a food addiction. 9, 10, 11 We need to break this cycle and curb cravings and sustain our energy and satiety the healthful way!


1. Bolton, R.P. et al. 1981. The role of dietary fiber in satiety, glucose, and insulin: studies with fruit and fruit juice. The American Journal of Clinical Nutrition. 34 (2) 211-217. Retrieved from here.

2. Sigal, R.J. et al. 1997 June. Acute Postchallenge Hyperinsulinemia Predicts Weight Gain: A Prospective Study. Diabetes. 46(6): 1025-1029. Retrieved from here.

3. Lindqvist. et al. 2008 Oct. Effects of sucrose, glucose and fructose on peripheral and central appetite signals. Regulatory Peptides. 150 (1-3) 26-32. Retrieved from here.

4. Teff, K.L., et al. 2004 Feb. Dietary Fructose Reduces Circulating Insulin and Leptin, Attenuates Postprandial Suppression of Ghrelin, and Increases Triglycerides in Women. The Journal of Clinical Endocrinology & Metabolism. 69 (6). Retrieved from here.

5. Bocarsly, M.E. et al. 2010 Nov. High-fructose corn syrup causes characteristics of obesity in rats: Increased body weight, body fat and triglyceride levels. Pharmacology Biochemistry and Behavior. 97 (1) 101-106. Retrieved from here.

6. Lustig, R.H. et al. 2012 Feb. The toxic truth about sugar. Nature. 27-29. Retrieved from here.

7. Leith, W. 23 Mar 2014. The role of dietary fiber in satiety, glucose, and insulin: studies with fruit and fruit juice. Telegraph. Retrieved from here.

8. Ludwig, D. 8 Jan 2016. Why We Need Body Fat. Science Friday. Retrieved from here.

9. Avena, N.M., et al. 2009 Mar. Sugar and Fat Bingeing Have Notable Differences in Addictive-like Behavior. 139 (3) 623-628. Retrieved from here.

10. Avena, N.M. et al. 8 Dec 2011. Animal Models of Sugar and Fat Bingeing: Relationship to Food Addiction and Increased Body Weight. Psychiatric Disorders. 829: 351-365. Retrieved from here.

11. Gearhardt, A.N., et al. 2011 Sept. The Addiction Potential of Hyperpalatable Foods. Current Drug Abuse Reviews. 4 (3): 140-145 (6). Retrieved from here.